Discover the Evolution of Iconic Logos

The Journey of Legendary Logos

Explore the fascinating history behind the world’s most recognizable logos and their impact on branding. A logo (abbreviation of logotype; from Ancient Greek λόγος (lógos) ‘word, speech’, and τύπος (túpos) ‘mark, imprint’) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition.

The Birth of Logos

Understanding the Origin and Power of Logos

Logos have been a crucial part of branding since ancient times. From the hieroglyphs of Egypt to the emblems of medieval guilds, symbols have always played a role in representing identity and values. The modern logo, however, began to take shape in the late 19th and early 20th centuries with the rise of mass production and advertising. 

One of the earliest examples of a modern logo is the Bass red triangle, registered in 1876. As companies began to understand the importance of brand recognition, logos became more sophisticated and integral to marketing strategies. Famous logos like the Coca-Cola script, designed in 1885, and the Nike swoosh, created in 1971, have become timeless symbols of their respective brands, embodying their ethos and values

Top 10 Iconic Logos

A Visual Journey Through Iconic Logos

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